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WORK . 16AUG, 2023

Product design and psychology: The Art of Teasing Future Content in Video Game Design

This paper investigates the technique of teasing future content as a form of psychological manipulation used in video game design to maintain and enhance player engagement. We provide an in-depth exploration of this strategy’s implementation and implications through several illustrative case studies, offering a comprehensive overview from a product design viewpoint.

WORK . 18 AUG, 2023

Product design and psychology: Locus of Control in Video Game Design

This comprehensive study scrutinizes the application of “locus of control” in video games, viewed as a psychological mechanism to boost player engagement and immersion. Precise case studies shed light on the incorporation and outcomes of locus of control, furnishing a thorough comprehension from a product designer’s perspective.

“People ignore design that ignores people.”
Frank Chimero

WORK . 20 AUG, 2023

Product design and psychology: The Role of Grinding in Video Game Design

This paper scrutinizes the utilization of “grinding” as a technique in video game design, particularly as a method of psychological manipulation that affects player engagement and behaviour. Case studies are explored to deliver a comprehensive understanding of the practical application of grinding and its implications, all from a product design viewpoint.This paper scrutinizes the utilization of “grinding” as a technique in video game design, particularly as a method of psychological manipulation that affects player engagement and behaviour. Case studies are explored to deliver a comprehensive understanding of the practical application of grinding and its implications, all from a product design viewpoint.

Design is intelligence made visible.

Alina Wheeler
WORK . 22 AUG, 2023

Product design and psychology: Unpacking the Phenomenon of Loot Boxes in Video Game Design

This scholarly study explores the deployment of “loot boxes” in video games, seen as a psychological manipulation technique designed to enhance player engagement and monetization. Detailed case studies illuminate the implementation and consequences of loot boxes, providing an exhaustive understanding from a senior product designer’s standpoint.This scholarly paper delves into the intricacies of social pressure as a tool for psychological manipulation in video game design. It emphasizes the diverse applications and implications of social pressure in manipulating player behaviour, fostering engagement, and enhancing monetization. Detailed case studies provide a comprehensive understanding of the deployment of this technique, illustrating the concept from a product designer’s viewpoint.

DIGITAL DESIGN EXPERIENCE MILIJANA KOMAD